
SEMINAR AGENDAS
The seminar agendas have been developed by our team of conference producers alongside a panel of industry experts, to represent the latest developments in the cloud computing industry.
If you would like to contribute your thoughts or speak at the 5th Cloud World Forum 2013 please contact Francesca Hannay on +44 (0) 845 519 1230 or email This email address is being protected from spambots. You need JavaScript enabled to view it.

26th June 2013
Trends and the Future of Cloud
0900 Registration and Networking
0940 Organisers Introduction
0950 Chairman’s Introduction: Marco Montemagno, Founder, The Tech Alchemist
1220 Is Cloud Meeting your Expectations? Today’s Results...Tomorrow's Promises
According to IDC, cloud revenue is growing at more than 25 percent a year, and will reach $55.5 billion by 2014. I think we can agree that cloud is here to stay. So is your organization seeing the results they expected? This session will show customer success in adopting cloud; time/cost savings, and improvements to the quality of life. There will also be a discussion on up-and-coming cloud trends and how Dell is addressing these and simplifying the process with Dell best practices, cloud enabled hardware, software and services.Join this session to:
• Learn how organizations like yours are successfully adopting cloud
• Hear about real customer successes; time, cost and improvements to the quality of life.
• Understand future trends that can affect your organization, and hear how Dell is addressing these with the right cloud solutions: hardware, software and services
Dale Strange, Executive Director for Cloud Services, Dell
1300 Out of Control Clouds – How to Take Back Control and Successfully Ride this Puppy into the Sunset
Command and control in the Cloud – Traditional ways of managing IT and building new services are being challenged by the cloud. The tension between traditional IT implementations, procurement models, specialist skill sets and the cloud is ever present. This presentation will include case studies and approaches to balancing the transition to cloud, providing a simple framework that can be used to assess risk, availability and scalability.Matt Finnie, CTO, Interoute
Afternoon Chairwoman: Camille Mendler, Principal Analyst, Informa
1340 PANEL: Visions for the Future – Cloud in 2020
What will cloud mean to a European enterprise in 2020? This panel discussion debates the likelihood of global regulations for cloud, and how this will affect data storage compliance within Europe, the proliferation of SaaS as a result of potentially 100% scalable and stable infrastructure, and the continued shift from on-premise IT.Moderator: Camille Mendler, Principal Analyst, Informa
John Finch, CIO, Experian
Martin Bishop, Global Head of Hosting Services, Telstra Global
Christian Verstraete, Chief Technologist, Cloud Strategy Team, HP
Krister Holloman, Technology Features Writer, Sky News Online
1500 At Scale, Everything Works: The Advanced Technology of New Cloud Infrastructure
This presentation showcases Softlayer’s dedicated servers, and the importance of choosing a dedicated solution to meet the exact needs of your applications, from basic web hosting to powerful, high-performance computing. On-demand, with no contracts.Jonathan Wisler, General Manager EMEA, Softlayer
1540 196 Countries, 1 Cloud: the Security, Privacy and Governance Challenges of the Global Compute Utility
Jim Reavis explains the key global interdependencies of cloud computing and how this complicates the efforts to achieve regulatory compliance. He will explain the need to think virtually about cloud computing to support trust and governance initiatives and will outline critical vendor neutral efforts, such as CSA's Open Certification Framework, which aid harmonization of industry-specific and national approaches to cloud regulation.Jim Reavis, Co-Founder and Executive Director, Cloud Security Alliance
1620 PANEL: Can We Ever Effectively Regulate the Cloud?
The debate around regulating the cloud expands beyond just data. As more and more computing tasks shift to a cloud model in future years, what level of regulation needs to be in place across the globe to secure all as-a-service processes, and what possibility is there of global compliance?Moderator: Frank Jennings, Cloud Lawyer, DMH Stallard
Jim Reavis, Co-Founder, Cloud Security Alliance
Mike Wright, Global Head of Technology, Man Group
27th June 2013
The Competitive Edge
0900 Registration and Networking
0940 Organisers Introduction
0950 Chairman’s Introduction: Peter Judge, Editor, Tech Week Europe
1000 Platform Services on Cloud – Use Leading Platform to Develop, Test and Deploy
• Platform services enable rapid and effective development, testing, and deployment of enterprise-class business applications• Oracle offers platform services on the industry’s #1 database and #1 application server.
• Simplified development with an automatically provisioned development platform that supports the complete development lifecycle
Richard Garsthagen, Director Cloud Business Development, Oracle
1050 Your Private Cloud: Optimise Computing, Storage and Network Resources
While the pressure to adopt private cloud is clear in the enterprise, successful adoption cases are few and far between. In this session, the core competencies of a private cloud will be placed under the spotlight in a bid to decipher the key issues faced in the deployment and management process.John Lockyer, Director, Office of the CTO, VCE
1220 Amazon Web Services Update
The goal for AWS is simple – give anyone on the planet access to an almost unimaginable amount of storage, compute power, and networking. This session showcases Amazon’s latest infrastructure developments, including Amazon Glacier (cloud archival storage solution) and Amazon Redshift (a fully managed petabyte scale data warehouse).Jeff Barr, Chief Evangelist, Amazon Web Services
1300 Borderless Clouds – Do They Really Exist?
The exponential growth of enterprise cloud computing has led to an ever-growing choice of service providers and solution offerings – this has intensified competition, driven industry innovation and created extensive choice for end-users – however, this ‘patchwork quilt’ of cloud offerings has not come without creating confusion for CXOs.When operating a cloud infrastructure across multiple markets, this confusion is exemplified by the nuances of data governance and culture. This needs to be addressed to ensure ICT operations remain streamlined.
Do borderless clouds really exist? And what steps do enterprises need to take to achieve them?
Martin Bishop, Global Head of Hosting Services, Telstra Global
Afternoon Chairman: Jason Bloomberg, President, Zapthink
1340 PANEL: Reaping the Fruits of Cloud - IT Transformation in your Organisation
Today’s business climate requires increased agility, and cloud is the solution. Or is it? Scepticism about the true value of cloud remains among many large-scale organisations, and this panel discusses what issues and concerns still exist and how end-users are overcoming them.Moderator: Paul Casey, Cloud Practice Leader, Cloud Industry Forum
Chris Taylor, CIO, News International
Ian Cox, IT Director, Sony Entertainment
Jonathan Wisler, General Manager EMEA, Softlayer
Olivier Maes, Senior Director, Cloud Platform, Citrix EMEA
1420 How Getronics UK Gain Competitive Advantage as a Managed Service Provider
• Getronics UK wanted the ability to generate customer value by offering an augmented catalogue of new products combining existing applications, infrastructure and cloud services, to improve customer service while reducing costs• How does Getronics UK improve operations through cloud and business process automation giving greater flexibility and efficiency, reducing manual effort and associated costs, while having a high margin, high value and differentiated service and applications portfolio?
• How unified provisioning and brokering of SaaS, IaaS and other IT capabilities is enabled by Cordys Cloud Provisioning within the Getronics’ Online Services technology stack, giving Getronics a leading market position as a next generation Service Provider.
Alex Howe, Head of Service Orchestration, Getronics UK
1500 Cloud Computing and the Changing Face of IT
Never before has the role of IT leader been so transformative in shaping a cloud strategy. With the convergence of social, mobile and the shift of traditional analog processes to digital ones, CIOs today have the ability to fundamentally change how businesses manage the productivity of their workforce. But what critical issues are confronting today’s IT decision-makers as they leverage cloud technology to help boost company growth? Through the combination of business insight and powerful, cloud-based productivity applications, IT decision-makers can assert leadership and value paths that were traditionally unavailable to help exceed user and stakeholder expectations.David Quantrell, General Manager EMEA, Box
1540 The "magic" of Dropbox in business
We’ve all heard about the “consumerization of IT”, but what does it really mean for businesses? Consumerization has exposed the need to reassess the way enterprise tools are evaluated. Sujay will discuss the benefits of looking at a business’ technology needs from a problem level rather than at a feature level, and explain how the simplicity in consumer-based technologies has enabled Dropbox to build a significant presence in enterprise companies. Hear about the key considerations IT departments now have to make in order to ensure their companies benefit from advances in technology. Sujay will talk about the common needs of both end-users and IT admins to show how vendors can be an advocate for both, enhancing the user experience while giving IT the controls they need.Sujay Jaswa, VP of Business Development, Dropbox
1620 PANEL: Time for Innovation – Is Cloud too Good to Resist?
In an industry where forecasting and risk are still paramount to switching to cloud, how and why should you decide that public, private or hybrid cloud is the best option? Will the lure of speedy innovation and flexibility make that decision for you?Moderator: Marco Montemagno, founder, The Tech Alchemist
Jon Robinson, Head of IT Operations, Blinkbox
Eric van Miltenburg, Senior Vice President, YouSendIt
David Quantrell, General Manager EMEA, Box
Ian Leitch, Director of Solutions Architecture, TNT Express

26th June 2013
Implementation and Monetisation
0900 Registration and Networking
0940 Organisers Introduction
0950 Chairman’s Introduction: Steve Watmough, Partner – UK Head of CIO Advisory, KPMG
1000 Is Big Data A Big Thing?
This talk will explore data from the differing perspectives of stakeholders: the executive team, the IT team, colleagues in lines of business, customers, partners and suppliers. To which of them is Big Data important, and why is it necessary to use different approaches for different stakeholders? The presenter will use insight gained at ARM, the world's leading semiconductor intellectual property (IP) supplier, as it continues to grow rapidly in the mobile, post-PC computer age.Richard Harris, CIO, ARM
1040 Developing Your Network to Cater For Service-Led Technologies
Once you select a cloud computing delivery model and the workloads to deliver through it, you have to make provisions for how it impacts your network infrastructure. This presentation identifies areas specific to your organisation that require optimisation, examining how a business can balance network functionality and cost to help support the business goals of cloud computing.Senior Representative, Panduit
1150 Integrating of Public Cloud Services and the Challenges
1. Moving from an Internal IT provider into an IT integrator and broker.2. Data security concern
3. How to embrace the power of public cloud offering.
4. Challenges for big companies versus smaller companies
Jeanot-Muller, VP, Head of Technology Capability, CTO, IT Services, VP, Deutsche Post DHL
1220 PANEL: Choosing and Tailoring the Right as-a-Service Model
By understanding the various models of multi-tenant, hosted resources, whether they are software, platform configurations or infrastructure, an organisation can tailor a solution to suit its business requirements, meet technical objectives and maximise ROI. Which solutions suit which organisations, and what are the latest advancements underpinning each chosen model? This session reviews each in depth.Moderator: Katy Ring, Research Director - IT Services, 451 Group
Andy Boura, Information Security Architect, Thomson Reuters
Dominic Anschutz, Head of Cloud Operations, Exponential-e Ltd
1300 IT Doesn’t Matter: The Strategic Impact of Everything-as-a-Service
From the data centre to the device, the concept of XaaS is placing pressure on everything from networks to business planning. Yet, despite this, the potential that cloud can deliver for many businesses is too much to ignore. This session discusses the impact cloud has on fundamental organisational practices.
• Evolution – IT will evolve, but not disappear
• Governance – with power comes responsibility
• Management – retaining control
Peter Grant, Director of Consulting, Xtravirt
Afternoon Chairman: Ian Osborne, Governance Board Director, Cloud Industry Forum
1330 Cloud 2.0 – New Paradigms Extend the Elasticity of Cloud Beyond Compute
“Cloud” has emerged as the most important IT innovation of this decade, with the first generation of cloud, ”Cloud 1.0” providing a virtualized, robust computing stack delivering Infrastructure-as-a-Service that is scalable, elastic, and consumption based. Cloud 2.0 extends the value proposition of cloud to a range of “as-a-Service” offerings, including Storage-as-a-Service, Backup-as-a-Service, Database-as-a-Service, Desktop-as-a-Service and Applications-as-a-Service. Hear David Grimes speak about “Cloud 2.0” and NaviSite’s vision for the future.David Grimes, Chief Technology Officer, NaviSite
1400 PANEL: Key Elements in Deploying and Managing a Hybrid Cloud
The hybrid model still exists as the key cloud service of choice among many organisations. This presentation reviews the strategic benefits of an 'open' hybrid cloud, a model which, delivered through the right supplier chain, can give end-users the ability to avoid cloud silos, prevent vendor lock-in and drive innovative use of private / public infrastructure.Moderator: Bob Plumridge, Chairman of the Board, SNIA Europe (Storage Networking Industry Association)
Les O’Dea, Operations Director, Comic Relief
Garry Meaburn, Operations Effectiveness & Tooling Manager, Unilever
Andy Cooper , Global Platform Engineering, Equifax
Nick Hyner, EMEA Director Cloud Services, Dell
1510 The Impact of Software-as-a-Service Proliferation in 2013
Moving your legacy applications to a SaaS model has never been easier, and as cloud service providers create partner ecosystems, software development processes are only further being encouraged. This presentation discusses the methods required to strengthen your service delivery capabilities and position in the market through choosing strong SaaS models, and forecasts how the SaaS market is changing through 2013 as companies expand the underpinning infrastructure.Senior Representative, Rackspace
1550 Running Business Applications in the Cloud - Creating a Roadmap for Success
• Software licensing, usage-based monitoring, entitlement and compliance management• Foresight and Planning - The implications of moving to the cloud, SaaS and subscription-based models and technologies.
• Application Readiness – Dynamic Assessment, Conversion, and Publishing to the Cloud
Greg Holmes, Senior Solutions Engineer, Flexera Software
1620 An Everyday Story of 365 Migration
Christian Aid are a global charity tackling poverty by working with partners in more than 50 countries. Email is a vital business tool but in many locations even sending a simple email can be challenging. With a brief to provide both excellent access and reliability Christian Aid chose to go down the route of implementing Microsoft 365. However to meet their requirements for a truly cloud based solution they have combined the implementation of 365 with implementing ADFS on the Azure platform.Phil Humphries, Head of IT, Christian Aid
Rex Shorey, Technical Services Manager, Christian Aid
27th June 2013
Strategy in the Public Sector and Financial Industry
0900 Registration and Networking
0940 Organisers Introduction
0950 Chairman’s Introduction: Dr. Richard Sykes, Industry Expert
1000 Freeing the Market for Better Services: Developing a Public Sector Cloud
Public sector organisations across the globe are convinced that cloud will create growth and that the potential should be exploited. But is the idea of cloud just another positive PR spin, or can it genuinely transform the public sector ICT estate into one that is agile, cost effective and environmentally sustainable?1040 Regulatory Hurdles in the Uptake of Cloud Services Among Government Organisations
With official bodies such as the European Commission pushing forward with strategies for regulation and legislation within regional clouds, how does the governmental stance on cloud computing change at department level, and how do they ensure compliance when switching to cloud?Joan Miller, Head of Parliamentary ICT, House of Parliament
1110 PANEL: How to Protect Sensitive Data in the Most Sensitive of Clouds
Why are some public sector bodies in the UK storing their data in the cloud, while others withhold? This panel discusses what regulations still prohibit third-party access, and how public sector bosses decide when, where and why to switch to cloud storage in the face of potential scepticism.Moderator: Joe Dignan, Chief Analyst, Ovum
Kathy Monah, Head of IS, National Union of Teachers
Mark Thomas, Solutions Architect, Databarracks
Stuart McSkimming, Head of IT, Shelter
Senior Representative, G-Cloud Programme
1150 The Future of Government IT: A Short-Term Review of G-Cloud
The G-Cloud CloudStore was hailed as the end to long-term IT contracting in the UK’s public sector, but over two years on has the revolution taken shape? How does gov.uk and open source policy feed into Government achieving on its G-Cloud objectives?Senior Representative, Sungard Availability Systems
1220 Unleashing the Potential of Cloud Computing in Europe
Cloud computing is a technological development that has been on-going for some time and will continue to develop what gives Europe a chance to act to ensure being at the forefront of its further development and to benefit on both demand and supply side through wide-spread cloud use and cloud provision.The Commission therefore aims at enabling and facilitating faster adoption of Cloud
computing throughout all sectors of the economy. Cloud computing has the potential to cut ICT costs, what combined with new digital business practices1, can boost productivity, growth and jobs. On September 29th, 2012, the Commission issued the communication "Unleashing the Potential of Cloud Computing in Europe" which will be the main subject of the presentation.
Francisco Garcia Moran, Directorate General Informatics, European Commission
1300 Deploying Cheaper G-Cloud Services
• Providing cheaper, more secure and green storage for HMRC• Increasing reliability of HMRC’s internal IT services
• Exploring smarter, more innovative solutions
• Providing a better deal for the customer
• Making life simpler for the Department
Andrew Bull, Head of Live Services, HMRC
Afternoon Chairman: Warwick Ashford, Security Editor, Computer Weekly
1330 What Banks Need to Know when Considering a Move to the Cloud
Choosing cloud over virtualization or traditional IT is one of the key decisions being played out by CFOs in the banking industry. This session highlights where and when banks can draw on the flexibility that cloud offers, while still protecting the business long-term.Senior Representatives, Ping Identity
1400 PANEL: Sky-high – Utility Computing in the Financial Industry
The Cloud inside, or the Cloud outside? Internal requirements focus on internal improving services and reducing costs through standardisation of technology and its operation,whilst adding new compute intensive demands for more data mining and modelling. Externally new business drivers focus on building and operating a new environment wheither to engage with and provision new financial products and services to customers, to share 'white label' services, even to create new forms of trading market places. Exactly where and how does so called 'utility computing' using cloud technology deliver these requirements?Moderator: Andy Mulholland, Director, British Computer Society Policy board
Senior Representative, Credit Suisse
Stephen Magora, Head of Data Management & Business Intelligence, FSC
Giles Montgomery, Head of Platform Infrastructure Services, Standard Bank
Mike Peplow, SVP & President EMEA, BancTec
1440 Cloud Computing - Blessing or a Curse?
Cloud computing is often touted as the solution to many challenging problems, from overprovisioning and resource underutilization to data-center optimization and carbon emission reduction. However, the hidden costs of cloud, largely stemming from the complex and difficult system administration challenges it poses, are often overlooked. Reaping the fruits of cloud computing requires the enterprise to adopt new infrastructure design paradigms, re-architect applications, navigate scalability limitations, revamp traditional operational practices, aggressively manage performance, and achieve unprecedented cross-silo collaboration. Cloud is not a curse: it can bring material benefits, but only to the prepared.Evangelos Kotsovinos, Executive Director of Cloud Computing, Morgan Stanley
1510 Getting to Pay-per-Use Nirvana - Charging Customers for What They Actually Use
Usage based business models bring the long sought after transparency between vendor and end-user to life while providing a plethora of benefits to everyone involved. For end-users it becomes much easier to draw an association to what is being used and what is being paid for and for vendors it is a great way to reach the widest range of markets while making customer lifecycle management much more effective.In this session we will discuss how companies are successfully evolving their business models to charge customers based on actual usage of their solutions using a wide variety of techniques. We will cover the motivation for moving to a usage based model and review real world examples based on work SafeNet has done with SaaS providers and transitioning ISVs around the world to help them effectively monetize their services.
• Usage based pricing - why do customers want it?
• Finding the right model for your business
• Potential pitfalls - what to be aware of
• How to implement usage based pricing models
Shlomo Weiss, Vice President, Business Development, SRM Group, SafeNet
1620 Banking on Compliance: Regulating Cloud Across Shared Platforms
Banks that outsource business-critical functions by placing them into a cloud environment still need to retain the ability to assess, supervise and enforce provider performance, manage risks through appropriate contractual remedies, and maintain the security of and access to data.Rahoul Bhansali, Head of Government, Energy & Utilities Practice, Hudson & Yorke

26th June 2013
The New Technical Aspects of Cloud
0900 Registration and Networking
0940 Organisers Introduction
0950 Chairman’s Introduction: Mike Spink, Founder and Director, Nephologic
1000 The Complexity of Large-Scale SaaS and Multi-Tenancy at App Level
The deployment of multiple SaaS applications leads to the fragmentation of data into different cloud silos, but in order to remain efficient and agile in meeting changing business needs, companies must synchronise data across the cloud and enterprise. This presentation looks at the development of next-generation applications through reusable components and web services, moreover, demands seamless data transformation and integration.Senior Representative, Savvis
1040 Analysing the True Cost Efficiency of Cloud
The technical aspects of cloud align with the business strategy when cost and value are being considered. Any business seeking to reap the benefits of cloud environments should not only look at the cost of cloud services but the value they provide, something this session analyses in detail.Martin Wright, Managing Director, Techgate PLC
1110 PANEL: Optimising Virtual and Cloud Infrastructure
Deploying server virtualization in conjunction with a complex physical infrastructure requires sophisticated capabilities to prevent downtime and application slowdowns. For maximum performance and availability, businesses are deploying real-time I/O traffic monitoring for the private cloud infrastructure, including virtual servers, physical servers, network switches, storage arrays, and the connections between them, however - can this eliminate risk in a private cloud setting?Moderator: Bernard Golden, Author and Vice President, Enterprise Solutions, enStratus
Stuart Wilcock, Technical Architect, Infrastructure Solutions, Bupa UK Business Services
Adeel Saeed, Head of Corporate Technology Services, London Stock Exchange
Senior representative, Adapt
Matthew Finnie, CTO, Interoute
1150 Cloud Networking Changes Everything
The public cloud IaaS market is booming and expected to grow by 47% from USD 6 to 9 billion from 2012 to 2013, according to Gartner’s Forecast Overview: Public Cloud Services, Worldwide, 2011-2016, 4Q Update. The overall public cloud computing market, including SaaS, PaaS, IaaS and other related services, will grow from USD 110 to 131 billion over the same period with a CAGR of 41.3% through 2016. While significant, cloud computing still represents less than 3% of the USD 3.7 trillion spent on IT per year.It begs the question, “If cloud computing is so hot, why is it still just 3% of the overall IT industry?”
Drawing on real-life use cases, Keao Caindec, Chief Marketing Officer, Dimension Data Cloud Solutions Business Unit, will explain why this is the case and how a shift toward network-centric cloud architecture will change that number – and quickly.
This session will explore:
• Why early and late adopters of cloud have different concerns and views of public cloud IaaS
• The limitations of a server-centric cloud architecture, including security and uptime assurance and how this affects overall SLAs
• Why network-centric cloud architectures will win and why an evolution toward this model is inevitable (and already well underway)
• What cloud buyers can expect and benefit from as network-centric cloud offerings become more sophisticated.
Keao Caindec, CMO - Group Cloud Solutions, Dimension Data Plc
1220 Cyberthreats, Market Growth and Innovation: do we understand our risks?
What cyber security threats should be on everyone's radar this year? Do we understand the business implications?As mobile adoption grows, what risks are we faced with? What are the real risks associated with cloud adoption? As social media pervade our very lives and businesses, do we understand the implications? Laws and Regulations are becoming numerous and tougher. With breach disclosure obligations looming, do we have a grasp on the legal framework?
Neira Jones, Senior VP, Cybercrime, Centre for Strategic Cyberspace and Security Science, Head of Payment Security, Barclaycard
1300 Open Clouds Require Open Source
- As customers look to implement private and hybrid clouds, openness is critical to long term success- Open source has seen wide acceptance in the enterprise and will be the standard for private cloud adoption
- Successful implementation of clouds will also require a more open management style to reap the long term benefits of improved business agility and cost avoidance.
Pete Chadwick, Senior Product Manager, SUSE
Afternoon Chairman: Jamie Liddell, Editor, Outsource Magazine
1400 The Digital Realty Global Network Ecosystem - supporting the Global Cloud
New Digital Realty Ecosystem leverages the largest global data centre portfolio to create a neutral, efficient, connectivity-rich environment for Cloud providers and users.Robert Bath, Vice President of Engineering, Europe, Digital Realty
1440 Understanding the Data Challenges in Algorithmic Trading
The real time requirements of electronic and high frequency trading, and the diminishing windows for exploiting arbitrage opportunities, make algorithmic trading decision-making and execution one of the most challenging domains in terms of real time data mining, analysis, and the integration of heterogeneous data from multiple sources. We investigate here some of the relevant challenges associated with low latency electronic trading, as well as common pre- and post-trade analysis use case.Stavros Isaiadis, AVP Technology, Bank of America Merrill Lynch
1510 Optimise the management of data, enhance your network
Organisations worldwide are placing greater demands on their data centres to provide business services faster, more efficiently and securely. How do new data centre solutions help address these challenges by increasing the adoption of virtualisation and optimising the management of data to ensure your network and data centre facilities are ready to support new projects?Senior Representative, ASG Software Solutions
1550 ADC-as-a-Service: Automating Application Delivery in the cloud
One of the main requirements of the cloud is that most of the commodity IT activities in your data centre need to be automated and orchestrated, enabling dynamic service creation, while maintaining optimal application performance. This session details how the process of provisioning application acceleration and security tools such as ADCs can be automated, with tighter API integration with your application delivery platform, and unifying the deployment and configuration of applications and network services.Paul Wallace, Director – Stingray Product Marketing, Riverbed Technology
1620 PANEL: How is Cloud Changing Your Data Centre?
Panel discussion debates the changing role between provider and end-user in the data centre, whether innovation is placing too much pressure on the network and how cloud, big data and bandwidth availability are driving organizational planning and provisioning.Moderator: Peter Judge, Editor, Tech Week Europe
Andrew Hatton, Head of IS, Greenpeace
Adeel Saeed, Head of Corporate Technology Services, London Stock Exchange
Senior Representative, CohesiveFT
Senior Representative, Keysource
27th June 2013
The Dynamic Enterprise
0900 Registration and Networking
0940 Organisers Introduction
0950 Chairman’s Introduction: Adam Bates, Head of Foresight & Innovation, KPMG
1000 Build Your Own Enterprise App Store? Why Employees Demand Application Change
Email is becoming a legacy technology in the face of social media, and consumer app stores are offering collaboration and communications tools that are outpacing the enterprise. So what solutions does a company put in place to resolve the issues of security and support that bypassing IT departments for applications brings? Is an internal app store a realistic vision for businesses of all sizes?Senior Representative, Hewlett-Packard
1110 PANEL: The Do’s and Don’ts of Developing, Deploying and Supporting Cloud Applications
Can anyone build scalable, highly available applications? In this session we discuss the process of building applications in the cloud, the potential deployment disasters and how to choose the right apps for public cloud settings.Moderator: Bernard Golden, Author and Vice President, Enterprise Solutions, enStratus
David Germain, COO, Close Premium Finance
Nick Masterson-Jones, CIO of Global Business Payments, Western Union
Senior representative, Aditi
Adi Paz, EVP Marketing and Business Development, GigaSpaces
1220 Top 5 Security Threats To Your Cloud Environment: Perception vs Reality
• The 5 hottest security threats that could impact your cloud – and just how ‘real’ are they?• Advantages of the cloud when you get it right – and how auditing your security delivers its own benefits
• Your CSP – what you should expect and what to look for
James Carnie, Head of Solutions Architecture, Adapt
1300 Delivering Enterprise Applications and User Access in the Cloud
Moving applications to the cloud requires careful attention to enterprise needs to meet security requirements for service availability, manageability and connectivity. So how do you realize ultimate control of your cloud deployments when delivering enterprise applications and user access in the cloud? This session gives you an overview of issues surrounding application delivery in the cloud and presents a number of architectural options for deploying applications within public cloud architectures. The session will discuss approaches to network architecture and provide examples that can dramatically simplify deployment and on-going management of applications, particularly as they migrate from one cloud to another.Nathan Pearce, Senior Technical Marketing Manager, F5 Networks
Afternoon Chairman: Laurant Lachal, Cloud Analyst, Ovum
1330 Where Do you Draw the Boundary! (With an Every Moving Security Boundary due to Mobility and Cloud Services)
• As we start to embrace the changing mix of system delivery channels and deployments,• We also start to see a very different landscape evolving with client devices in the size type connectivity and security that is available or being applied.
• Along with the different devices comes the dilemma about how you connect these different devices, LAN, Wifi (private or Public), 3g 4g,
• Once you start to challenge how you are connecting the devices you then start to challenge how you are to deliver data to the devices, VPN, virtual desktops, containers, mobile apps developed (public or in-house),
• If you now put over this your end customers and users you have a very complex matrix of options and approaches.
James Thomas, Director of ICT, University College London Hospitals
1400 Panel: Connected Automation – The Social Cloud In 10 Years’ Time
Ask a business about what cloud computing represents and they may talk about the importance of interactions - with applications, resources and contacts, without being fixed to physical locations. Is this the basic premise of an enterprise being 'social'? Is this what the social cloud will refer to in 10 years’ time?Moderator: Alan Pelz-Sharpe, Research Director, 451 Group
Martin King, Head of IT Systems, Ealing, Hammersmith & West London College
Richard Noyle, Head of IT, First Great
Mojtaba Akbari, Head of IT, The Kildare Hotel, Spa & Country Club
Val Cassidy, CEO, Inforama
1440 Who Do I Call Now My Cloud is Down? New Vendor CRM Thinking
Managing client relations online is the chief benefit of Social CRM in the cloud. This presentation explores the concept of cloud providers using CRM as a tool to manage their interactions with end-users, and why CRM could be the solution to ensuring a better relationship between cloud service provider and end-user.1510 PANEL: CRM and Service Excellence in the Cloud - A Distant Dream?
In an age when organizations are being pressured to scale down their operations while still maintaining and improving their interaction channels with customers, does CRM offer the solution and which companies are best suited?Moderator: Alan Pelz-Sharpe, Research Director, 451 Group
Peter Smyth, IT Director, Gocompare
Graham Hobson, CTO, Photobox
1550 Vendor to Vendor: Partnerships for Customer Experience Management
In this session, the concept of customer experience management (CEM) is explored, and the benefits of CEM solutions in managing your client’s experiences at each touch point. As the vendor ecosystem becomes more defined, will vendors develop CEM frameworks leaning on cloud infrastructure, and will technology suppliers that can best capture and harness the growing volumes of structured and unstructured data become leaders in this space?1620 CRM in Multiple Markets for a Diverse Customer Base
What happens when you are deploying cloud services across multinational, multi-level companies? This presentation focuses on CRM’s potential to help global organizations better connect and problem-solve through innovative new cloud-based solutions.
26th June 2013
Mobile Cloud and Next-Generation Connectivity
0900 Registration and Networking
0940 Organisers Introduction
0950 Chairman’s Introduction: Badii Kechiche, Head of EMEA, Pyramid Research
1000 Staying up and running in the cloud: Japanese Earthquake case study
Despite rolling blackouts implemented by power companies in the aftermath of 2011's devastating Japanese earthquake, no major disruption to cloud service delivery was reported. How did telecom operators sustain maximum uptime in their data centres during this period, and what practices are other cloud service-providing operators putting in place to ensure network uptime in the face of future disasters?1110 PANEL: What Role Do Telcos Play in the Future of the Enterprise Cloud?
The evolution and convergence of technologies have blurred the lines that once separated telecoms players from the world of IT. Are the two on a collision course, or are strategic partnerships between the two sectors an imperative in making the cloud a reality for all?Moderator: Camille Mendler, Principal Analyst, Informa Telecoms & Media
Kassir Hussain, Director of Technology, British Gas
Jon Vestal, VP, CDN Products, Pacnet
Senior Representative, BT Engage IT
1300 Mobile Banking and Responding to Outage Disruption
Customers today have little tolerance for downtime. With 2012 featuring a number of high-profile mobile outages in the banking sector, does the philosophy of looking to IT departments to reinstate operations when downtime occurs need to be replaced with a focus at management level as to the processes that brought such failures in the first place? How can organizations relying on mobile apps reduce the complexity that brings about outage failures?Ian Sayers, Head of Mobile & Digital Architecture, Barclays
Afternoon Chairman: David Terrar, CEO, D2C
1330 Communications in the Cloud: Customer case study
This session explains why Unified Communications are becoming an essential tool in cost-reduction for many organizations, with desktop sharing, live meetings, video conferencing and VoIP becoming available in a cloud-based setting and offering an organisation the opportunity to replace a large amount of their fixed telephony hardware.1400 Panel: Mobile, Cloud and Big Data for new ROI
In a world where each consumer has more than 3 or 4 devices, what steps are operators and vendors taking to deliver on the promise of multi-device connectivity?Moderator: Dinis Guarda, CEO and Founder Ztudium
Eli Karpilovski, Manager, Cloud Market Development, Mellanox Technologies
Eric van Miltenburg, Senior Vice President, YouSendIt
Mitch Read, European Sales Director, Boundary
Chris Croft, Business Development, Allied Telesis
1510 Capacity on-demand in 45 minutes: Thinkgrid Case Study
The chief benefit of an operator’s cloud infrastructure is the speed at which it can deliver capacity to its customers, through the network infrastructure it has in place. This presentation focuses on Thinkgrid's cloud suite and its ability to deliver enhanced infrastructure capacity to customers on-demand, in some cases as quickly as within 45 minutes after request.Senior Representative, Thinkgrid
1620 The Telecoms Role in Developing M2M Systems
Today, CSPs are doing what they do easily and well– selling connectivity. However, while this represents almost 90% of M2M revenue in the current market, it is forecast that an inexorable shift is afoot, with the potential for new revenue streams and areas of growth across global markets as a result of M2M adoption. What route will telcos choose to take and what concerns will they encounter?27th June 2013
Connecting the Channel
0900 Registration and Networking
0940 Organisers Introduction
0950 Chairman’s Introduction: Max Cooter, Editor, Cloud Pro
1000 SaaS Implementation at Jaguar Land-Rover: The New Partnership and Relationship Challenges Created by Switching to the Cloud
JLR has implemented a number of SaaS solutions, ranging from the successful deployment of one of the largest implementations of cloud-based corporate email in the UK, through to some more challenging experiences and, in some cases, less successful attempts at leveraging the benefits of cloud technology.Alex Rammal (IT Projects and Portfolio Director at JLR) will be highlighting some of the key lessons learnt so far as well as some of the recognised factors behind the implementations that went well (and not so well), focusing on how we as an organisation had to change and how the relationship with the various SaaS vendors played a key part in the outcome of the projects.
Alex Rammel, Director of IT Projects, Jaguar Land Rover
1040 Contracting Cloud Services – A Best Practice Guide
A decimal place in your SLAs may not look like much, but it can be the difference between downtime having a genuine effect on your business operations or not. Terminations, migration data transfers, lock-in and automatic rollover provisions are all vital components to consider in your cloud contract, and this session highlights and discuss everything you should be looking out for in-depth.1110 PANEL: Data Protection and Legal Concerns for Channel Providers
How successfully have cloud regulators and standards providers been in moving towards conducive legal framework in support of the industry, and what affect will the European Commission’s proposed cloud regulations have on VARs and UK-based cloud resellers?Moderator: Andrew Joint, Commercial Technology Partner, Kemp Little LLP
Ben Weinburger, Director of IT & Facilities, Bond Pearce Solicitors
Mark O’Connor, Partner and Location Head, DLA Piper
1220 Go Beyond IaaS to Deliver "Anything as a Dervice"
Many organisations want to expand upon the IaaS foundation to deliver cloud services in all forms—software, mobility, infrastructure and IT. Understanding the strategy, planning process and tools for this transformation will help catalyse changes in the way the business operates and deliver real value. Join us to learn about the new ITaaS model and how to begin the transformation.Olivier Maes, Senior Director, Cloud Platform, Citrix EMEA
1300 Making Security Work – View of the CISO
• Implementing security at the start of your cloud migration• Defend or attack - optimizing your security strategy
• Security legislation roadblocks
• Best practise solutions for securing the cloud
• Data privacy challenges
Quentyn Taylor, Director of Information Security, Canon Europe Ltd
Afternoon Chairman: Dr. Lee Gillam, Senior Lecturer, Department of Computing, University of Surrey
1330 Do you have the Skills it Takes to Really get Ready for the Cloud?
Have you noticed a skills gap in your organization when it comes to cloud and convergence technologies? Are you a member of the technical staff looking at developing marketable skills for a flourishing IT career in the next decade?Come to this session to hear from HP’s Cloud Chief Technologist to understand how HP can help you close that skills gap and help you become cloud masters and convergence architects of the future. The new style of IT is built on a new style of IT professionals, join us to learn how it will impact your very own IT organization.
Christian Verstraete, Chief Technologist, Cloud Strategy Team, HP
1400 Industry Snapshot: Delivering Cloud to the Healthcare Sector
The global healthcare industry is currently going through a period of major transformation, but what role and responsibility do cloud ecosystems have in delivering change to the industry as well as ROI, and what part should VARs and the Channel play?1510 The Strategic Benefits of the Community Cloud
A number of industry experts have cited community clouds as the future for public cloud adoption in industry sectors including healthcare and banking. This session analyses the opportunities a community cloud could offer in terms of security, latency and application development, how the idea can be evolved to become a success, the issue of organizing industries to become a community and the role mobile operators might have in the process.Peter Cochrane, Founder and Director, CA Global
1620 Panel: The Role of Cloud in the Internet of Things Transition
Cloud Computing is a requirement in addressing the dynamic, exponentially growing demands for real-time, reliable data processing of the Internet of Things. Can cloud infrastructure provide the reliability, quality of service and elasticity required to make the Iota a reality?Peter Cochrane, Founder and Director, CA Global
Ian McDonald, Head of Infrastructure and Cloud, News International
Senior Representative, CohesiveFT
Martin Wright, Techgate plc
Kassir Hussain, Director of Technology, British Gas

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